Simon Brown and his wife, Ruth, moved to Champoluc in the winter of 1999. With a dream of living in the mountains, bringing up their family while running a ski holiday company with a difference. Throughout the years and three children later Simon and Ruth have become a part of the Champoluc community with the kids not only attending school in Italy but all becoming expert skiers for the local ski club.
At Ski Champoluc, we believe that a great holiday is as much about the people as it is about the place. Our small, dedicated team lives and breathes skiing, and we’re passionate about sharing the best of Champoluc with you. Here’s a chance to get to know us a little better before you arrive.
“Making every holiday an unforgettable experience.”
Simon first fell in love with Champoluc over 25 years ago, charmed by its authentic Italian village atmosphere and world-class skiing. He founded Ski Champoluc to offer something different—tailor-made holidays with a personal touch, where guests feel like friends rather than customers.
When he’s not ensuring every detail of your trip is perfect, you’ll find Simon carving down the wide, scenic slopes of Alagna or catching up with locals over an aperitif at Lo Bistrot.
Favourite part of the job: Seeing returning guests year after year, many of whom have become lifelong friends.
“Every day is a ski day.”
Ryan grew up skiing in the Valle d’Aosta region. After years of racing and becoming a qualified Italian ski instructor and race trainer, he now oversees all of Ski Champoluc’s ski and boot fittings. His priority is ensuring your gear is comfortable and perfectly tuned so you can hit the slopes with confidence and style.
When he’s not helping guests in resort, Ryan’s out chasing fresh tracks of powder. And if you think you can keep up with him, Simon promises a discount!
Favourite run: First tracks in the Bettolina Bowl
Favourite part of the job: Seeing a guest’s confidence soar with the perfect equipment fit.
“From first booking to final goodbye.”
Kelly has lived in Champoluc for over 15 years and is the first person you’re likely to speak to when planning your trip. Her warm, welcoming approach puts everyone at ease, and she loves finding the perfect accommodation, booking private guides, and adding thoughtful touches to make your holiday extra special.
Her favourite run is Pistone early in the morning for the tranquillity. Après-ski? You’ll find her sipping a fresh Aperol Spritz at Kondor or indulging in a Japanese mandarin gin and tonic at Aethos Monterosa.
Favourite part of the job: Helping families plan their dream ski holidays.
“Adonca comme t’ishtè?”
Greta has lived in Champoluc all her life and knows every hidden secret of the valley. She receives your initial booking forms and ensures everything is just how you want it to be. After working with Simon for over 10 years, she knows the ins and outs of the business and is always ready to greet you upon your arrival.
Favourite run: The gentle, sunny slopes of Frachey
Favourite place: Il Balivo for a hearty mountain lunch after a busy morning at the desk.
Favourite part of the job: Welcoming new clients in resort and making their holiday as special as possible.
“Ask me, I know.”
Born and raised in Champoluc, Giada is an expert in all the hidden gems of the resort. For the past two years, she has been a vital part of the team, managing ski passes, organising extra activities like cross-country skiing or snowshoeing, and arranging birthday surprises. Whatever your request, Giada will find a way to make it happen.
When not in the office, Giada skis down Belvedere or enjoys her favourite pizza at Da Martino’s.
Favourite part of the job: Adding those little touches that make a holiday unforgettable.
“Sharing the magic of the mountains, one photo and snowplough at a time.”
As the youngest member of the Ski Champoluc team, Charlie is truly a product of the mountains. Having grown up in Champoluc, she knows every slope, shortcut, and secret spot in the resort. When she’s not managing Ski Champoluc’s social media—capturing the magic of ski school, the buzz of the slopes, and behind-the-scenes moments—she spends peak weeks teaching the resort’s youngest skiers. Whether it’s helping them master their first snowplough or guiding confident little shredders down the slopes, Charlie brings energy and enthusiasm to everything she does.
Favourite place to eat: La Mandria, where the burgers are as epic as the views.
Favourite part of the job: Watching little ones light up with pride when they conquer their first slope.
“Champoluc, where family memories are made.”
Ruth first arrived in Champoluc in 1999 with Simon and their son Ryan when he was just three months old. For over 25 years, she has been a key part of the Ski Champoluc family, providing support wherever it’s needed.
Ruth treasures her weekly visits to the Relais des Glaciers spa and coffee breaks at Fior di Roccia, and when she’s skiing, her favourite spot is high above the clouds under the Sant’Anna chairlift.
Favourite part of the job: Seeing how Champoluc’s kind-hearted locals make every guest feel at home.
“Bringing the details together behind the scenes.”
Samantha is the organisational heartbeat of Ski Champoluc, handling finance and accounts with precision and care. While she’s not a skier, she loves the mountain atmosphere and often takes the lifts to the top to soak up the breathtaking views. Samantha finds joy in working closely with clients, ensuring every detail is in place well before their arrival, so their holiday is nothing short of perfect.
Favourite place to eat: La Grange, for its warm hospitality and incredible food.
Favourite part of the job: Connecting with clients throughout the year and hearing their excitement build as their holiday approaches.
“Bringing the Ski Champoluc story to life.”
Jo has been part of the Ski Champoluc family for years—as a guest first, and now as the one behind spreading the word about their amazing tailor-made family ski holidays. With her background in marketing and a love for all things Champoluc, Jo works closely with Simon to make his vision shine, whether it’s through the website or helping to create the fun-loving goat that’s now a hit on Ski Champoluc’s merchandise.
When she’s in resort (as often as possible during the school holidays!), Jo loves nothing more than sharing a family dinner at Fior di Roccia, soaking up the warm atmosphere after a great day on the slopes.
Favourite part of the job: Seeing how the cheeky Ski Champoluc goat makes people smile and helping families discover what makes the resort so special.
We follow ABTA’s Code of Conduct to provide a high standard of service to you. For more information about this and the benefits of ABTA’s ADR click here.
We offer bespoke, tailor-made holidays for every client. Our knowledge of the area; hotels, ski schools, restaurants and local suppliers, makes us best placed to tailor you a holiday that fits exactly your need.
We offer a tailor made experience that includes:
We have known many of our suppliers for years, most who have become good friends. In fact, a lot of our suppliers regard themselves as part of the Ski Champoluc Team!!
Our office, situated next to our ski hire at the bottom of the main gondola, is open 8am to 6pm daily. The team is on hand to book lessons, guiding, restaurants etc or to answer any questions. From the office our resort minibus ‘Bertha’ is available all day to run our guests around the village or to / from the funicular tram at Frachey
Champoluc is often referred to as a ‘hidden gem’, not widely known on the British market, it is a beautiful Italian village that is strung out along a mountain road. With classic ski resort ambience, whilst still retaining its Alpine charm, Champoluc is perfect. With more hotels that many other resorts nearby there is an abundance of choice to have the perfect tailored holiday.
Brilliantly linked, Champoluc is the largest of the resorts in the Monterosa region. It is part of a huge ski area known as the ‘Three Valleys’ with over 175km of skiing. Champoluc boasts amazing views of the region’s imposing glaciers and peaks. The pistes are well renowned for being uncrowded and there is an abundance of off-piste waiting to be explored.
© 2021 SKI CHAMPOLUC LTD. whose registered office is:
Ski Champoluc Ltd, 53 Tyne Road, Oakham, England, LE15 6SJ. Company Number: 13579644
We follow ABTA’s Code of Conduct to provide a high standard of service to you. For more information about this and the benefits of ABTA’s ADR click here.
For the latest travel advice from the Foreign & Commonwealth Office click here.
